Knowledge

marketing management

The academic discipline and function in an organisation which focuses on the market research, market development, and the creation of marketing campaigns to raise awareness on the company's services and products.

Alternative Names

marketing administrationmake business decisionsmaking strategic business decisionsmake strategic business decision

Essential for these occupations

marketing management is listed as an essential skill for 7 occupation(s).

Optional for these occupations

marketing management is a useful but optional skill for 9 occupation(s).

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Take our free skill gap assessment to find out how your profile matches occupations that require marketing management.

Quick Facts

TypeKnowledge
ClassificationESCO
DigitalNo
GreenNo
Essential for7 occupations
Optional for9 occupations
Total occupations16
Alt names4

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