Public Administration & LegalLegal, social and cultural professionalsISCO 2659
tourist animator
Tourist animators develop and organise entertainment activities for guests of a hospitality establishment. They set up and coordinate activities to entertain customers.
European Skills Framework
Skills and knowledge areas required for this occupation based on European classification.
Essential (17)
recreation activitiesrecreation activitiesThe field and characteristics of recreational activities for customers.comply with food safety and hygienecomply with food safety and hygieneRespect optimal food safety and hygiene during preparation, manufacturing, processing, storage, distribution and delivery of food products.provide tourism related informationprovide tourism related informationGive customers relevant information about historical and cultural locations and events while conveying this information in an entertaining and informative manner.engage local communities in the management of natural protected areasengage local communities in the management of natural protected areasBuild a relationship with the local community at the destination to minimise conflicts by supporting the economic growth of local tourism businesses and respecting local traditional practices.manage conservation of natural and cultural heritagemanage conservation of natural and cultural heritageUse revenue from tourism activities and donations to fund and preserve natural protected areas and intangible cultural heritage such as crafts, songs and stories of communities.manage health and safety standardsmanage health and safety standardsOversee all personnel and processes to comply with health, safety and hygiene standards. Communicate and support alignment of these requirements with the company's health and safety programmes.entertain guests interactivelyentertain guests interactivelyAmuse guests of a facility by involving them in amusement activities in order to make their stay more enjoyable and active.inform customers of activity changesinform customers of activity changesBrief customers about changes, delays or cancellations of planned activities.identify customer's needsidentify customer's needsUse appropriate questions and active listening in order to identify customer expectations, desires and requirements according to product and services.support local tourismsupport local tourismPromote local products and services to visitors and encourage the use of local tourism operators in a destination.keep up to date on local eventskeep up to date on local eventsFollow the information about upcoming events, services or activities by checking information sheets and online communication.demonstrate intercultural competences in hospitality servicesdemonstrate intercultural competences in hospitality servicesUnderstand, respect and build constructive and positive relations with intercultural clients, guests and collaborators in the field of hospitality.support community-based tourismsupport community-based tourismSupport and promote tourism initiatives where tourists are immersed in the culture of local communities usually in rural, marginalised areas. The visits and overnight stays are managed by the local co...ensure cross-department cooperationensure cross-department cooperationGuarantee communication and cooperation with all the entities and teams in a given organisation, according to the company strategy.assist clients with special needsassist clients with special needsAid clients with special needs following relevant guidelines and special standards. Recognise their needs and accurately respond to them if needed.build business relationshipsbuild business relationshipsEstablish a positive, long-term relationship between organisations and interested third parties such as suppliers, distributors, shareholders and other stakeholders in order to inform them of the orga...develop entertainment programmesdevelop entertainment programmesCreate, schedule and guide engaging and challenging entertainment programmes.
Optional (16)
water skiingwater skiingThe techniques and rules for the practice of water skiing. Knowledge of the equipment needed for this high-speed water surface sport such as the tow rope, boat, wetsuits, and the ski boards.virtual realityvirtual realityThe process of simulating real-life experiences in a completely immersive digital environment. The user interacts with the virtual reality system via devices such as specifically designed headsets.ecotourismecotourismThe practice of sustainable travel to natural areas that conserve and support the local environment, fostering environmental and cultural understanding. It usually involves the observation of natural ...augmented realityaugmented realityThe process of adding diverse digital content (such as images, 3D objects, etc) on surfaces that exist in the real world. The user can interact in real-time with the technology by using devices such a...distribute local information materialsdistribute local information materialsHand out leaflets, maps and tour brochures to visitors with information and tips about local sites, attractions and events.implement marketing strategiesimplement marketing strategiesImplement strategies which aim to promote a specific product or service, using the developed marketing strategies.greet guestsgreet guestsWelcome guests in a friendly manner in a certain place.handle customer complaintshandle customer complaintsAdminister complaints and negative feedback from customers in order to address concerns and where applicable provide a quick service recovery.use e-tourism platformsuse e-tourism platformsUse digital platforms to promote and share information and digital content about a hospitality establishment or services. Analyse and manage reviews addressed to the organisation to ensure customer sa...promote virtual reality travelling experiencespromote virtual reality travelling experiencesUse virtual reality technology to immerse customers into experiences such as virtual tours of a destination, attraction or hotel. Promote this technology to allow customers to sample attractions or ho...improve customer traveling experiences with augmented realityimprove customer traveling experiences with augmented realityUse augmented reality technology to provide customers with enhanced experiences in their travelling journey, ranging from exploring digitally, interactively and in more depth tourist destinations, loc...maintain customer servicemaintain customer serviceKeep the highest possible customer service and make sure that the customer service is at all times performed in a professional way. Help customers or participants feel at ease and support special requ...educate on sustainable tourismeducate on sustainable tourismDevelop educational programmes and resources for individuals or guided groups, to provide information about sustainable tourism and the impact of human interaction on the environment, local culture an...implement sales strategiesimplement sales strategiesCarry out the plan to gain competitive advantage on the market by positioning the company's brand or product and by targeting the right audience to sell this brand or product to.evaluate eventsevaluate eventsEvaluate the success of recently organised events, making recommendations to improve future events.handle financial transactionshandle financial transactionsAdminister currencies, financial exchange activities, deposits as well as company and voucher payments. Prepare and manage guest accounts and take payments by cash, credit card and debit card.
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Other occupations in the Legal, social and cultural professionals category that share similar skill requirements.
AI Replacement Risk
25/ 100
Low Risk
Low riskHigh risk
Quick Facts
ISCO GroupLegal, social and cultural professionals
Essential Skills17
Core Skills0