Financial ServicesISCO 2412
Relationship banking manager
A relationship banking manager is a person who maintains and extends a bank's existing and future relationships with its clients. The manager uses cross-selling techniques to advise clients on, and sell them, the various banking and financial products and services the bank offers, manages the client relationship as a whole, and answers for optimising both the business results and the clients' satisfaction.
Check yourself in a minute: relationship banking manager
Rate 5 of the 25 essential skills of this occupation (European ESCO data). No account needed.
maintain relationship with customers
enforce financial policies
strive for company growth
provide cost benefit analysis reports
create a financial plan
About relationship banking manager
Holding those two objectives together is what the role is actually about. The manager answers both for the sales results and for lasting client relationships.
The advice has to rest on something. The manager works from financial analysis, communicates information about financial products, reports on cost-benefit analyses, and works in the core banking software where a client's position is actually visible.
Winning new business is also part of the role. The manager prospects for new clients and maintains the relationships already held, which in banking means being the person a client calls before a decision rather than after it. Company standards and corporate social responsibility apply directly here, including to the cross-selling of banking and financial products to existing clients.
Do You Have the Skills for This Role?
Core competency requirements inferred from the occupation's skill profile. Take the free assessment to see how you match.
Must-Have Skills (Advanced)
CommunicationAdvanced
Customer OrientationAdvanced
Supporting Skills
InfluenceIntermediate
CollaborationIntermediate
AdaptabilityIntermediate
European Skills Framework
Skills and knowledge areas required for this occupation based on European classification.
Essential (25)
financial productsfinancial productsThe different types of instruments that apply to the management of cash flow that are available on the market, such as shares, bonds, options or funds.customer servicecustomer serviceProcesses and principles related to the customer, client, service user and to personal services; these may include procedures to evaluate customer's or service user's satisfaction.financial statementsfinancial statementsThe set of financial records disclosing the financial position of a company at the end of a set period or of the accounting year. The financial statements consisting of five parts which are the statem...financial managementfinancial managementThe field of finance that concerns the practical process analysis and tools for designating financial resources. It encompasses the structure of businesses, the investment sources, and the value incre...corporate social responsibilitycorporate social responsibilityThe handling or managing of business processes in a responsible and ethical manner considering the economic responsibility towards shareholders as equally important as the responsibility towards envir...core banking softwarecore banking softwareThe selection of software for core banking activities management (e.g. deposits, payments, loans, bank transactions, customer data) and other functions related to banking.financial marketsfinancial marketsThe financial infrastructure which permits trading securities offered by companies and individuals govern by regulatory financial frameworks.financial analysisfinancial analysisThe process of assessing the financial possibilities, means, and status of an organisation or individual by analysing financial statements and reports in order to make well informed business or financ...financial jurisdictionfinancial jurisdictionFinancial rules and procedures applicable to a certain location, whose regulatory bodies decide on its jurisdiction.maintain relationship with customersmaintain relationship with customersBuild a lasting and meaningful relationship with customers in order to ensure satisfaction and fidelity by providing accurate and friendly advice and support, by delivering quality products and servic...enforce financial policiesenforce financial policiesRead, understand, and enforce the abidance of the financial policies of the company in regards with all the fiscal and accounting proceedings of the organisation.strive for company growthstrive for company growthDevelop strategies and plans aiming at achieving a sustained company growth, be the company self-owned or somebody else's. Strive with actions to increase revenues and positive cash flows.provide cost benefit analysis reportsprovide cost benefit analysis reportsPrepare, compile and communicate reports with broken down cost analysis on the proposal and budget plans of the company. Analyse the financial or social costs and benefits of a project or investment i...create a financial plancreate a financial planDevelop a financial plan according to financial and client regulations, including an investor profile, financial advice, and negotiation and transaction plans.advise on investmentadvise on investmentAssess the customer's economic goals and advise on the possible financial investments or capital investments to promote wealth creation or safeguarding.identify customer's needsidentify customer's needsUse appropriate questions and active listening in order to identify customer expectations, desires and requirements according to product and services.prospect new customersprospect new customersInitiate activities in order to attract new and interesting customers. Ask for recommendations and references, find places where potential customers can be located.obtain financial informationobtain financial informationGather information on securities, market conditions, governmental regulations and the financial situation, goals and needs of clients or companies.advise on financial mattersadvise on financial mattersConsult, advise, and propose solutions with regards to financial management such as acquiring new assets, incurring in investments, and tax efficiency methods.apply technical communication skillsapply technical communication skillsExplain technical details to non-technical customers, stakeholders, or any other interested parties in a clear and concise manner.consult credit scoreconsult credit scoreAnalyse the credit files of an individual, such as credit reports which outlines a person's credit history, in order to assess their creditworthiness and all the risks that would be involved in granti...offer financial servicesoffer financial servicesProvide a broad range of financial services to clients such as assistance with financial products, financial planning, insurances, money and investment management.provide financial product informationprovide financial product informationGive the customer or client information about financial products, the financial market, insurances, loans or other types of financial data.liaise with managersliaise with managersLiaise with managers of other departments ensuring effective service and communication, i.e. sales, planning, purchasing, trading, distribution and technical.follow company standardsfollow company standardsLead and manage according to the organisation's code of conduct.
Optional (30) — show
business management principlesbusiness management principlesPrinciples governing business management methods such as strategy planning, methods of efficient production, people and resources coordination.relationship marketingrelationship marketingThe process within Customer Relationship Management (CRM) and focuses on customer retention, satisfaction and lifetime customer value.foreign valutaforeign valutaThe currencies of different countries such as the euro, dollar or yen including their exchange rate and the methods of currency conversion.securitiessecuritiesThe financial instruments traded in financial markets representing both the right of property over the owner and at the same time, the obligation of payment over the issuer. The aim of securities whic...accounting techniquesaccounting techniquesThe techniques of recording and summarising business and financial transactions and analysing, verifying, and reporting the results.economicseconomicsEconomic principles and practices, financial and commodity markets, banking and the analysis of financial data.mortgage loansmortgage loansThe financial system of acquiring money by property owners or prospective property owners, in which the loan is secured on the property itself so that the property can be repossessed by the lender in ...principles of insuranceprinciples of insuranceThe understanding of the principles of insurance, including third party liability, stock and facilities.business loansbusiness loansLoans which are intended for business purposes and which can either be secured or unsecured depending on whether a collateral is involved. The different types of business loans such as bank loans, mez...tax legislationtax legislationTax legislation applicable to a specific area of specialisation, such as import tax, government tax, etc.types of insurancetypes of insuranceThe various types of risk or loss transfer policies that exist and their characteristics, such as health insurance, car insurance or life insurance.apply credit risk policyapply credit risk policyImplement company policies and procedures in the credit risk management process. Permanently keep company's credit risk at a manageable level and take measures to avoid credit failure.advise on credit ratingadvise on credit ratingProvide advice on the debtor's ability, be it a government institution or a business, to pay back its debt.analyse market financial trendsanalyse market financial trendsMonitor and forecast the tendencies of a financial market to move in a particular direction over time.ensure compliance with company regulationsensure compliance with company regulationsGuarantee that employees' activities follow company regulations, as implemented through client and corporate guidelines, directives, policies and programmes.assist in loan applicationsassist in loan applicationsAssist clients with filling out and managing their applications for loans by providing them with practical assistance, such as provision of relevant documentation and instruction on the process, and o...analyse business plansanalyse business plansAnalyse the formal statements from businesses which outline their business goals and the strategies they set in place to meet them, in order to assess the feasibility of the plan and verify the busine...examine credit ratingsexamine credit ratingsInvestigate and look for information on the creditworthiness of companies and corporations, provided by credit rating agencies in order to determine the likelihood of default by the debtor.manage financial riskmanage financial riskPredict and manage financial risks, and identify procedures to avoid or minimise their impact.negotiate with stakeholdersnegotiate with stakeholdersNegotiate compromises with stakeholders and strive to reach the most beneficial agreements for the company. May involve building relationships with suppliers and customers, as well as ensuring product...conduct financial auditsconduct financial auditsEvaluate and monitor the financial health, the operations and financial movements expressed in the financial statements of the company. Revise the financial records to ensure stewardship and governabi...analyse financial performance of a companyanalyse financial performance of a companyAnalyse the performance of the company in financial matters in order to identify improvement actions that could increase profit, based on accounts, records, financial statements and external informati...operate financial instrumentsoperate financial instrumentsWork with financial instruments such as stocks, bonds, mutual funds and derivatives.monitor stock marketmonitor stock marketObserve and analyse the stock market and its trends on a daily basis to gather up-to-date information in order to develop investment strategies.plan health and safety proceduresplan health and safety proceduresSet up procedures for maintaining and improving health and safety in the establishment or workplace.monitor loan portfoliomonitor loan portfolioControl the ongoing credit commitments in order to detect anomalies related to the schedules, refinancing, approval limits etc., and to identify improper disbursements.present reportspresent reportsDisplay results, statistics and conclusions to an audience in a transparent and straightforward way.inform on interest ratesinform on interest ratesInform prospective borrowers on the rate at which compensation fees for use of assets, such as borrowed money, is paid to the lender, and at which percentage of the loan the interest stands.build business relationshipsbuild business relationshipsEstablish a positive, long-term relationship between organisations and interested third parties such as suppliers, distributors, shareholders and other stakeholders in order to inform them of the orga...analyse financial riskanalyse financial riskIdentify and analyse risks that could impact an organisation or individual financially, such as credit and market risks, and propose solutions to cover against those risks.
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Frequently asked questions
What does a relationship banking manager do?
Relationship banking managers retain and expand existing and prospective customer relationships. They use cross-selling techniques to advise and sell various banking and financial products and services to customers. They also manage the total relationship with customers and are responsible for optimising business results and customer satisfaction.
What skills does a relationship banking manager need?
A relationship banking manager needs 25 essential skills, including financial products, customer service, financial statements, financial management, corporate social responsibility.
Will AI replace relationship banking manager jobs?
The AI disruption score for relationship banking manager is 58/100 (high risk). Skills most exposed to automation: financial statements, foreign valuta, provide cost benefit analysis reports. Most resilient: negotiate with stakeholders, build business relationships, liaise with managers.
AI Replacement Risk
58/ 100
High Risk
Low riskHigh risk
Skills most at risk from AI
Skills resilient to automation
This is the average for the whole occupation. The AI Career Shield test (about 10 minutes) shows the risk in your own work and what you can do about it.
Check your own AI riskQuick Facts
SectorFinancial Services
ISCO GroupBusiness and administration professionals
Essential Skills25
Core Skills5
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