What skills does a medical sales representative need?

A medical sales representative needs 20 essential skills including sales argumentation, medical terminology, medication classification, pharmacovigilance legislation, medical devices materials. Core competencies include .

Will AI replace medical sales representative jobs?

The AI disruption score for medical sales representative is 54/100 (moderate risk). Some tasks may be automated but the role will evolve rather than disappear entirely.

Financial ServicesBusiness and administration professionalsISCO 2433

medical sales representative

Medical sales representatives promote and sell medical devices, equipment and pharmaceutical products to healthcare professionals. They provide product information and demonstrate features to healthcare professionals. Medical representatives negotiate and close sales contracts.

European Skills Framework

Skills and knowledge areas required for this occupation based on European classification.

Essential (20)

sales argumentationsales argumentationTechniques and sales methods used in order to present a product or service to customers in a persuasive manner and to meet their expectations and needs.medical terminologymedical terminologyThe meaning of medical terms and abbreviations, of medical prescriptions and various medical specialties and when to use it correctly.medication classificationmedication classificationCategories of medication such as antibiotics, anti-inflammatory and antiviral.pharmacovigilance legislationpharmacovigilance legislationRegulations used to control and monitor adverse drug reactions at EU level.medical devices materialsmedical devices materialsThe different materials used to create medical devices such as polymer materials, thermoplastic and thermosetting materials, metal alloys and leather. In the choice of materials, attention must be pai...health care systemhealth care systemThe structure and function of health care services.medical sales industrymedical sales industrySuppliers, target audience, products and competitors on the medical sales market.sales strategiessales strategiesThe principles concerning customer behaviour and target markets with the aim of promotion and sales of a product or a service.carry out event managementcarry out event managementPlan and execute all the technical and logistical aspects required for an event to be successful.advise on medical productsadvise on medical productsProvide advice to customers on what medical products can be used for various medical conditions.carry out sales analysiscarry out sales analysisExamine sales reports to see what goods and services have and have not sold well.provide customers with order informationprovide customers with order informationProvide order information to customers by telephone or e-mail; clearly communicate about price ratings, shipping dates and possible delays.prospect new customersprospect new customersInitiate activities in order to attract new and interesting customers. Ask for recommendations and references, find places where potential customers can be located.negotiate sales contractsnegotiate sales contractsCome to an agreement between commercial partners with a focus on terms and conditions, specifications, delivery time, price etc.issue purchase ordersissue purchase ordersProduce and review the documents needed to authorise shipment of a product from the supplier at a specified price and within specific terms.provide legal information on medical devicesprovide legal information on medical devicesProvide the healthcare staff with information about the clinical tests undertaken on a specific medical device, the legal documentation concerning its marketability and sales activity and provide any ...advise on medical device featuresadvise on medical device featuresProvide information on how the medical device is functioning, what are its features, advantages and usability terms.organise retail sampling eventsorganise retail sampling eventsOrganise sampling and demonstration activities in order to promote a product.supervise sales activitiessupervise sales activitiesMonitor and oversee the activities related to the ongoing sales in the shop to ensure that sales goals are met, assess areas for improvement, and identify or solve problems that customers could encoun...keep records on saleskeep records on salesKeep records of the activities of the sales of products and services, tracking which products and services were sold when and maintaining customer records, in order to facilitate improvements in the s...

Optional (16)

biomedical sciencebiomedical scienceThe principles of the natural sciences applied to medicine. Medical sciences such as medical microbiology and clinical virology apply biology principles for medical knowledge and invention.digital marketing techniquesdigital marketing techniquesThe marketing techniques used on the web to reach and engage with stakeholders, customers and clients.medical statisticsmedical statisticsThe methods used to summarise, collect, present, and interpret data in medical practice. The use of the obtained data to estimate and test hypotheses in the medical field.merchandising techniquesmerchandising techniquesThe selling techniques to attract customers and increase sales.biosafety in biomedical laboratorybiosafety in biomedical laboratoryThe principles and methods for managing infectious materials in the laboratory environment, biosafety levels, classification and risk assessment, pathogenicity and toxicity of a living organism and th...pharmacologypharmacologyPharmacology is a medical specialty mentioned in the EU Directive 2005/36/EC.biomedical techniquesbiomedical techniquesThe various methods and techniques used in biomedical laboratory such as molecular and biomedical techniques, imaging techniques, genetic engineering, electrophysiology techniques and in silico techni...manage budgetsmanage budgetsPlan, monitor, report on the budget and prepare set production budgets.prepare exhibition marketing planprepare exhibition marketing planDevelop marketing plan for upcoming exhibition; design and distribute posters, flyers and catalogues; communicate ideas with photographers, graphic designers and printers; prepare articles for online ...drive vehiclesdrive vehiclesBe able to drive vehicles; have the approapriate type of driving license according to the type of motor vehicle used.apply social media marketingapply social media marketingEmploy website traffic of social media such as Facebook and Twitter to generate attention and participation of existing and potential customers through discussion forums, web logs, microblogging and s...monitor technology trendsmonitor technology trendsSurvey and investigate recent trends and developments in technology. Observe and anticipate their evolution, according to current or future market and business conditions.work in a multicultural environment in health carework in a multicultural environment in health careInteract, relate and communicate with individuals from a variety of different cultures, when working in a healthcare environment.develop online sales business plandevelop online sales business planGather relevant information and write a well-structured document providing the trajectory of a business project, adapted to an online environment.plan event marketing for promotional campaignsplan event marketing for promotional campaignsDesign and direct event marketing for promotional campaigns. This involves face-to-face contact between companies and customers at a wide range of events, which engages them in a participatory positio...perform market researchperform market researchGather, assess and represent data about target market and customers in order to facilitate strategic development and feasibility studies. Identify market trends.