Financial ServicesBusiness and administration professionalsISCO 2431
business developer
Business developers strive to improve the market share of companies in the market. They perform strategic analyses of the core advantages that a company's products or services have to offer, they cooperate in the development of marketing campaigns for lead generation and support on sales efforts.
European Skills Framework
Skills and knowledge areas required for this occupation based on European classification.
Essential (18)
services marketingservices marketingThe set of marketing activities for businesses that provide services to improve brand awareness and raise sales. It focuses on intangible commodities.business analysisbusiness analysisThe research field which addresses the identification of business needs and problems and the determination of the solutions that would mitigate or prevent the smooth functioning of a business. Busines...brand marketing techniquesbrand marketing techniquesThe methods and systems used in researching and establishing a brand identity for marketing purposes.strategic planningstrategic planningThe elements defining the foundation and core of an organisation such as its mission, vision, values, and objectives.financial analysisfinancial analysisThe process of assessing the financial possibilities, means, and status of an organisation or individual by analysing financial statements and reports in order to make well informed business or financ...market analysismarket analysisThe field of market analysis and research and its particular research methods.marketing principlesmarketing principlesThe principles of managing the relationship between consumers and products or services for the purpose of increasing sales and improving advertising techniques.sales strategiessales strategiesThe principles concerning customer behaviour and target markets with the aim of promotion and sales of a product or a service.corporate sustainabilitycorporate sustainabilityA business practice to conduct long-term sustainable growth by seeking environmental, economic, and social strategies as its three main pillars.study sales levels of productsstudy sales levels of productsCollect and analyse sales levels of products and services in order to use this information for determining the quantities to be produced in the following batches, customer feedback, price trends, and ...expand store regional presenceexpand store regional presenceIdentify and develop strategies to expand the company's regional coverage.carry out sales analysiscarry out sales analysisExamine sales reports to see what goods and services have and have not sold well.apply business acumenapply business acumenTake appropriate actions in a business environment in order to maximise possible outcome from each situation.analyse business plansanalyse business plansAnalyse the formal statements from businesses which outline their business goals and the strategies they set in place to meet them, in order to assess the feasibility of the plan and verify the busine...collaborate in the development of marketing strategiescollaborate in the development of marketing strategiesWork together with a group of professionals to develop marketing strategies performing market analysis and financial viability while staying aligned with the company's goals.identify new business opportunitiesidentify new business opportunitiesPursue potential customers or products in order to generate additional sales and ensure growth.manage accountsmanage accountsManage the accounts and financial activities of an organisation, supervising that all the documents are correctly maintained, that all the information and calculations are correct, and that proper dec...liaise with managersliaise with managersLiaise with managers of other departments ensuring effective service and communication, i.e. sales, planning, purchasing, trading, distribution and technical.
Optional (19)
customer insightcustomer insightThe marketing concept referring to the deep understanding of the customer's motivations, behaviours, beliefs, preferences, and values that help understand the reasons why the way they do. This informa...business incubationbusiness incubationThe process through which an individual or an organization contributes to the development and growth of a business start-up. It includes physical facility support (such as offices), networking support...market entry strategiesmarket entry strategiesThe ways to enter a new market and their implications, namely; exporting via representatives, franchising to third parties, collaborating joint ventures, and opening of fully-owned subsidiaries and fl...international businessinternational businessThe processes related to production or distribution of goods and services across borders.market researchmarket researchThe processes, techniques, and purposes comprised in the first step for developing marketing strategies such as the collection of information about customers and the definition of segments and targets...customer relationship managementcustomer relationship managementThe customer-oriented management approach and basic principles of successful customer relations that focus on interactions with customers such as technical support, customer services, after-sales supp...vertical marketsvertical marketsA vertical market is a market in which vendors offer goods and services specific to a particular industry, trade, profession, or other group of customers with specialised needs.market entry planningmarket entry planningThe processes contained in the pursuit of entering a new market such as researching the market, segmentation, defining the target groups, and developing a viable financial business model to approach t...analyse cultural trendsanalyse cultural trendsKeep up to date with popular cultural trends such as pop culture, cultural and social slang.strive for company growthstrive for company growthDevelop strategies and plans aiming at achieving a sustained company growth, be the company self-owned or somebody else's. Strive with actions to increase revenues and positive cash flows.brainstorm ideasbrainstorm ideasPitch your ideas and concepts to fellow members of the creative team in order to come up with alternatives, solutions and better versions.use analytics for commercial purposesuse analytics for commercial purposesUnderstand, extract and make use of patterns found in data. Use analytics to describe consistent happenings in observed samples in order to apply them to commercial plans, strategies, and corporate qu...prospect new customersprospect new customersInitiate activities in order to attract new and interesting customers. Ask for recommendations and references, find places where potential customers can be located.negotiate with stakeholdersnegotiate with stakeholdersNegotiate compromises with stakeholders and strive to reach the most beneficial agreements for the company. May involve building relationships with suppliers and customers, as well as ensuring product...represent company in exhibitionsrepresent company in exhibitionsVisit shows and/or exhibitions to represent the organisation and undersand what other organisations are doing to acquire expertise in the sector's trends.perform customer managementperform customer managementIdentify and understand the customer's needs. Communicate and engage with stakeholders in designing, promoting and evaluating services.develop professional networkdevelop professional networkReach out to and meet up with people in a professional context. Find common ground and use your contacts for mutual benefit. Keep track of the people in your personal professional network and stay up ...negotiate settlementsnegotiate settlementsNegotiate with insurance companies and insurance claimants in order to facilitate agreement on a settlement which the insurance company has to provide for the claimant, such as covering repair costs f...analyse data about clientsanalyse data about clientsStudy data about clients, visitors, customers or guests. Gather, process and analyse data about their characteristics, needs and buying behaviours.
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Quick Facts
SectorFinancial Services
ISCO GroupBusiness and administration professionals
Essential Skills18
Core Skills0